There are laws and regulations present concerning the manufacturing and selling of cigarettes. This is because the product is harmful to health and brands need to convey this to people. A brand selling cigarettes must find out what regulations are present in the place they are selling the product and follow these if it wants consumers to trust it and buy from it.
Cigarette boxes must be designed to properly store cigarettes without them getting impacted in any way. The packaging should not wrongfully market the product encouraging people to smoke. It is important to even include relevant health warnings on the box. A brand must know how many cigarettes are in a pack.
The following looks at how cigarette packs are designed:
Strong packaging
The packaging needs to be able to secure the cigarettes within it. No harm should occur to them when they are being transported and handled. The packaging material must be strong. Cardboard is often used here.
The boxes are usually cuboid in shape. They often have flip-top lids that make it easy for people to take out the cigarettes.
Consumers will only be willing to buy cigarettes that are placed in strong packaging as they know the product has been kept secure.
Packaging dimensions
According to the rules in place a brand will place the right amount of cigarettes in the box. A 20 cigarettes contain in standard standard pack of cigarettes. These may be placed in a soft or hard pack.
There are some markets and brands that sell packs containing 25 and even more cigarettes. 20 is the standard in the US, UK, as well as Canada. In markets such as Australia, packs can be found that have 25 or 30 or even 50 cigarettes.
A hard pack is the one that is rigid and made of cardboard. It can keep cigarettes safe from damage. On the other hand a soft pack is made using thin paper that often has 20 cigarettes in it.
The following are general cigarette box sizes that can be found:
● Regular- The box can be 3.35 x 2.17 x 0.79 inches.
● King Size- The box may be 3.94 x 2.36 x 0.98 inches.
● Soft Pack- The packaging can be 83 x 54 x 15mm.
Dimensions may vary based on the brand and local regulations. A business should ensure the box is the right size to properly store in the cigarettes. It is necessary to find out if there are any regulations concerning the dimensions of the box and follow these carefully if the business wants to get a positive impression.
Packaging design
The packaging needs to be plain so that the product is not promoted. The pack usually needs to be a certain, muted color and have no logo and promotional elements on it. It is necessary to know what needs to be included on the box and to add it in clearly if the business wants to avoid any legal consequences. Brands can face many problems if the packaging is not designed right and customers will also not trust the brand if it has not followed regulations.
A brand has to include a large pictorial health warning letting consumers know about the negative impacts of the product. Text warnings should be included on the front as well as back of the box.
Brand names need to be present in a standard and mandated font plus size. They are often centered and do not include any other text and images.
The packaging must include details about the cigarettes such as tar and nicotine content. Manufacturer information should also be present.
When potential consumers look at the box they will immediately know the health risks of the product. The packaging rules aim to limit the appeal of tobacco items to customers.
By not including branding details and making the warnings be prominent, a brand will be encouraging smokers to quit smoking and deter young people to start this.
Tobacco brands will not be able to use the packaging to promote the brand when all the packs look similar. A business should adhere to all design rules to ensure no legal consequences are faced later on.
Before designing cigarette packaging a business should find out the rules and laws present in place when it comes to the packaging of the product. It is important to find out how many cigarettes in a pack and the dimensions of the box should protect the cigarettes. The packaging must not promote the product convincing people to smoke. Rules in many places demand that the packaging be plain.
If you want to get regulatory-compliant and strong cigarette boxes, contact EZ Custom Boxes.
EZ Custom Boxes gives clients:
● Durable and good-quality packaging materials
● Wholesale packaging
● Regulatory-compliant and strong packaging design
Contact Details:
● Email: support@ezcustomboxes.com
● Phone: +1-888-515-1263
